Creator Marketing

Get recommended by creators your buyers already trust.

We find, brief and manage TikTok, Instagram and YouTube creators in the US, Europe, Australia, Brazil and Southeast Asia — and negotiate every rate like it’s our own money.

TikTokInstagramYouTubeFacebook
TikTok
Instagram
YouTube
@homewithjess214K followers · Home
@techtom88K followers · Tech
Video postedSample → live in 9 days
1,235Creators in our network
40M+Content views delivered
70+Brands served
5 regionsUS · Europe · AU · BR · SEA

How we save you money

We negotiate like it’s our own money.

Many agencies accept a creator’s first quote and add their margin on top. We push back on every rate — and ask for the extras that make content work harder.

Lower ratesAd usage rightsExtra posts & StoriesNo hidden markups
You save 35%
@homewithjessTikTok · 214K · Home & living
Creator’s first quote$2,400 Piltwave rate$1,550
30-day ad usage rightsIncluded1 extra StoryIncludedRaw footage for editsIncluded
Example negotiation for illustration.

Why it’s hard

Most creator campaigns fail before the first post.

We fix every one — that’s how Piltwave started
RED FLAGInflated audiencesCreator lists padded with fake or inactive followers.
RED FLAGGhosted samplesProducts shipped out — and never posted.
RED FLAGScripted adsGeneric scripts that sound like ads, not recommendations.
RED FLAGVanity reportsPages of views, nothing on clicks or sales.

What’s included

Everything from shortlist to sales report.

Filming · Beauty creator
Draft approved — on briefReviewed by your Piltwave manager before it goes live
Creator sourcing & vettingWe shortlist creators by audience, engagement quality and past brand work — not just follower count.
Outreach & negotiationWe pitch every creator personally and negotiate hard on rates — high-quality content without overpaying.
Briefs & content reviewClear briefs built around your product’s selling points. We review every draft before it goes live.
Product seedingWe coordinate samples and shipping so products reach the right creators — and get posted.
Usage rights & ad boostingWe secure rights to reuse top posts as ads, including TikTok Spark Ads and Meta partnership ads.
Tracking & reportingViews, engagement, clicks and sales by creator, with recommendations for the next round.

Campaign types

Built around what you need right now.

Creator holding a product boxProduct seedingSend products to the right creators to build early reviews and buzz.
Creator shoot for a launchLaunch campaignsA coordinated burst of creator content around a launch or sale.
Creator filming with a ring lightAlways-on programsSteady monthly content from a stable group of creators.
Creator filming on a phoneAffiliate & commissionCreators earn per sale through codes or links — you pay for results.

How it works

Five steps. One team the whole way.

From the first brief to the final report, the same Piltwave team runs your campaign.

  1. 01 PlanGoals, markets, budget and the creators that fit your brand.
  2. 02 ShortlistYou review and approve vetted creators.
  3. 03 OutreachWe pitch, negotiate and confirm every deal.
  4. 04 Create & publishCreators make the content; we review and keep it on schedule.
  5. 05 Report & scaleWe report results and double down on what works.
#2 Home & Living on TikTok Black Friday · exposure & GMV Apsmile
Piltwave helped us secure #2 in Home & Living on TikTok.“From creator matching to strict execution, Piltwave showed incredible dedication. Their localized content strategy helped us rank #2 in Home & Living during Black Friday in both exposure and GMV.”
Alisa VanceMarketing Lead, Apsmile

Client work

Our client work stays private.

We don’t publish the creator campaigns we run for clients — their strategies stay theirs. Ask us, and we’ll walk you through work that’s relevant to your category.

  • Shared one-to-one, never published
  • Matched to your category and market
  • Sent within 1 business day

FAQ

Questions brands ask us.

Can’t find your answer? Talk to a real person — we reply the same day.

Fiona & BeckyOnline 8:00–22:00 (GMT+8)
01Which platforms do you work on?

TikTok, Instagram, YouTube and Facebook. We recommend a mix based on your product, market and goals.

02Which markets do you cover?

The US, Europe, Australia, Brazil and Southeast Asia. In Europe we work with long-term partner agencies in the UK and Germany.

03What size of creators do you work with?

From nano and micro creators to established names. For most brands, a mix of smaller creators with highly engaged audiences gives the best return.

04How do you keep creator costs down?

We negotiate every rate, compare creators on cost per result, and bundle extras like usage rights and Stories into the deal — so your budget goes further.

05Do you guarantee results?

We don’t promise fixed sales figures. We agree clear targets up front — views, engagement, clicks or sales — and report against them every round.

06How do we get started?

Request a free growth plan. Within 3 business days, we’ll send creator recommendations and a suggested approach for your brand.

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Ready to work with creators who sell?

Get your free growth plan in 3 business days.

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